The first half of 2024 has witnessed a surge in data breaches, with sensitive information falling into the wrong hands at an increasing rate. Top data breaches making headlines in cybersecurity news include the HealthEquity incident in July, which has compromised the information of 4.3 million patients, a massive AT&T data breach which exposed the call logs of 109 million customers, and 1.2TB of data allegedly obtained from Disney on July 15.
Data protection solutions must effectively identify, protect, and safeguard sensitive data across diverse environments. In response to these escalating challenges, OPSWAT Proactive DLP™ now includes two advanced new features designed to elevate data security and privacy: enhanced AI utilization in PII (personal identifiable information) detection (currently in beta) and PCAP anonymization.
PII Accounts for 46% of Breaches
The global average cost of a data breach increased by 10%, reaching USD $4.88 million – the highest jump since the pandemic. This jump was primarily driven by increased business disruption and post-breach response protocols. The US leads the pack as the country with the highest average data breach cost ($9.36 million).
Customer PII data breaches were the most common this year, accounting for 46%. Breaches involving PII were particularly costly for affected organizations, highlighting the financial impact of losing sensitive customer data.
Enhanced AI for PII Detection
One of the core challenges in data protection is accurately identifying and safeguarding PII. Traditional methods often struggle to keep pace with the evolving nature of data, leaving organizations vulnerable to data breaches. Proactive DLP's enhanced AI capabilities address this challenge by providing:
Broader and more accurate PII identification
Our AI algorithms have been refined to detect a wider range of PII patterns, including complex and obfuscated data formats.
Enhanced PII coverage across data sources
We have expanded our AI capabilities to effectively scan diverse data sources, ensuring comprehensive PII protection.
Improved data privacy and compliance
By accurately identifying and protecting PII, our solution helps organizations meet stringent data privacy regulations and maintain customer trust.
Wide coverage of language support
Our AI model covers more than six languages including English, French, Portuguese, German, Spanish, and Italian.
PCAP Anonymization Support
Network traffic analysis is essential for identifying potential security threats and data breaches. However, traditional data protection solutions often overlook the critical information contained within Packet Capture (PCAP) files. Proactive DLP's new PCAP anonymization support addresses this gap by enabling:
Expanded data processing capabilities
Our solution can now efficiently process PCAP files, extracting valuable insights and identifying sensitive data.
Sensitive information anonymization
Proactive DLP will mask source and destination IP addresses, MAC addresses, and port numbers in the output file, while preserving the flow of the PCAP file. This ensures that the file can be shared without compromising sensitive information.
Enhanced data management and security
By providing comprehensive protection for PCAP files, we help organizations maintain control over their data and mitigate the risk of data breaches.
Security and Compliance with Proactive DLP
Proactive DLP's fusion of enhanced AI for PII detection and PCAP anonymization creates a powerful synergy between security and compliance.
Our advanced capabilities in identifying and protecting PII and sensitive data significantly reduce the risk of data breaches. By effectively managing and controlling data, organizations can maintain compliance with data privacy laws and regulations, such as GDPR, HIPAA, PCI DSS and CCPA. Our solution streamlines data protection processes, reducing the burden of compliance efforts and allowing organizations to focus on core business objectives.
Comprehensive security and observability strategies in complex hybrid and multi-cloud environments must protect network data. By capturing and meticulously analyzing network traffic through the utilization of PCAP, organizations gain unparalleled visibility into their operational landscape. This enhanced visibility empowers security and IT teams to proactively identify and mitigate potential threats, rapidly respond to incidents with precision, and conduct in-depth forensic investigations to uncover the root causes of security breaches. Furthermore, the ability to capture and analyze network data is essential for regulatory mandate compliance, including Executive Order 14028 and OMB M-21-31.